I've been getting several emails about tips on starting a fashion blog and building your readership. I wish someone had given me tips on what to do and what not to do a year and a half ago when I started blogging. Keep in mind I'm no expert - these are just some tips that I've learned through trial-and-error.
First, if you're in it for the money, quit now...because you're going to be sorely disappointed.
Have a clean layout. There are times when I come across a blog with a hot pink background and bright yellow and green font...and then I immediately close the window. Keep a simple neutral-colored background. That means no colorful backgrounds with big prints. If you want to use a patterned background, make sure it's a small print and, again, a neutral color. There is a reason newspapers are a light gray with black font - it is easier on the eyes. Also, use a legible font. Cutesy isn't legible, sorry. Keep the font size mature. I've been to a few blogs that have the font blown up it resembles a poster. Please...keep your blog professional!!!
Keep your sidebars clean. It's very annoying to go to blogs and they have award after award after award on their sidebars. It just crowds the sidebars with unnecessary pictures and buttons and adds to the page loading time. Only post elements that are direly necessary to your blog. Remember, you want to keep readers on your blog, you don't want to confuse them with 100+ other websites you linked to that they can go to and get lost in because at this point, they're already lost in your blog. If you are having trouble keeping your sidebars clean, start using pages. It'll open up the blog a lot more. You can create pages by going to your Blogger dashboard, then to Edit Posts. Click on Edit Pages. Click on New Page.
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