How I make money from my blog...and so can you!

Monday, November 15, 2010
I've been fortunate enough to be able to make some money off of my blog. It's not enough to solely support me and my husband, but to us it's still a blessing. It's because of all of you that we have been so blessed. So thank you for coming to my blog and clicking on the ads because it has helped me and Chase when we had nothing but your clicks for our income.
  1. Sponsorships
         The biggest chunk of my blog income comes from my sponsors. However, it's also the most unpredictable. Some months I will have seven sponsors. Other months I'll only have one.
         The best part about being sponsored is you can set your own prices. Sometimes they'll say no because it's too expensive, sometimes they just won't answer back. If you're not sure how much to charge, start with your CPM (cost-per-mille - mille meaning 1,000 in Latin). You calculate your CPM by dividing the advertising cost by your monthly page views in the thousands. For example, if you have 100,000 page views and you are charging $100 for an ad, you would do this:  $100 / 100 views = $1 CPM. It's good to stay around the $1 CPM range.

    If you're a smaller blogger and your hits aren't in the thousands yet, don't bet on getting a lot of sponsors. Rely on these following programs instead:
  2. Google Adsense
         This is the best way to make a little cash! They pay through pageviews and click-thrus so if you're not getting enough clicks, you know you're getting some from your pageviews. I suggest putting an ad up on your blog and your feeds because you also get paid through feed clicks! To start making money, you can go to your Blogger dashboard, and then go to the Monetize tab. That is where you can figure out where to place your ads on your blog and feed. If you're wondering where the best spots are to place ads on your blog, go here. You get paid once you reach $100.

  3. Shopstyle
         You know the little widget at the end of all my outfit posts? They're all by Shopstyle. If you sign up with them at shopsense.shopstyle.com, you can set up all sorts of ads. You get paid through clicks. I'm not sure how much - they don't say which is kind of annoying. You get paid once you reach $100. This is best for when you want to show some of your favorite products.

  4. Beso
         This is best for bloggers who are just starting out. Their minimum payment limit is $50 so you won't have to wait as long like for Shopstyle. You can sign up at publisher.shopzilla.com. Their website is kind of hard to figure out. If you need help, email me.
         They have banner ads and one-category widgets so you can't do favorites or anything, which is a bummer. You also get paid through clicks from Beso. Right now, Beso is offering a $10 credit towards your account when you add their Beso widget to your blog. If you're interested, sign up here and email them saying you put the widget up and that you want your money!
         You can also embed text links into your content. It's a lot easier to do for Beso than Shopstyle. This is perfect for outfit details. If you're wearing a black turtleneck, you can link that to Beso's black turtlenecks and get paid every time someone clicks on them! (Like I just did.)

  5. What has worked for you so far?
Please keep in mind that although ads can be a good thing, it's also annoying to go to a blog when they are EVERYWHERE. Be mindful of how many and where you place them. The most optimal spot could also be the most annoying for your readers.

So yes, it is possible to make a little money from your blog but that's it. If you're blogging because you want to make money, you're going to be VERY disappointed. I made pennies for a LONG time until I actually started seeing dollar amounts.

If you have any questions, feel free to email me.

52 comments :

  1. this is super helpful :) i've been wanting to ask someone about getting sponsors for when my blog "grows up"... but i was too chicken!

    thanks for the info :)

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  2. This is very helpful information, as a newish blogger I'm in need of learning these things. Thank you for your help!
    jewelscapes.blogspot.com

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  3. Thank you so much for taking the time to put this information together and pass it along to us! Very helpful and muchly appreciated!

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  4. Great "how to", Elaine...only prob is that most of us will never reach 100 k page views per month :), so in terms of reach we´re just not interesting enough for advertisers :)

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  5. thanks again! Just had to say it one more time, lol. I have already set up an account with shopsense!

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  6. thanks for the tips and tricks, very helpful!

    xxx Charlie
    Feminine Bravery

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  7. question on google adsense: how long did it take you to make $100? every time i check on my account, it seems like the number has gone down/isn't progressing at any normal rate. one moment i'll have a good estimated amount and the next time i check, it will be pennies for the same time. i've also heard they can drop you if they think you're suspicious. like if you tell your friends to click on the ads a lot. i've never done that but what if they think i have??

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  8. Good ideas, thanks for sharing!

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  9. spoozyliciouzz, it's not all about advertisers and sponsors. That's why I gave the specific tips on Google Adsense, Shopstyle, and Beso! You don't need sponsors to make money!

    Meredith, the first time it took me over a year because I didn't have an ad up so it relied mostly on my page hits. You should check out the link I posted above for the best places to have ads if you want more clicks. Yes, they can spot suspicious activity. If you're not doing it, then you're okay!

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  10. This is great! I got kicked off of Google Adsense without any reason that I can see, which is really annoying, so I've just signed up for the Beso/Shopzilla thing. Thanks! I hope it works for me. :) At the very least it'll motivate me to do more outfit posts...lol! I'm so lazy.

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  11. You are soooo helpful. I am a nee blogger and these bits of information are soooo helpful. I certainly will be added a few of these things to my blog. In this economy it helps to have some extra money.
    besoslynn.blogspot.com

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  12. These are some awesome tips! Thanks! :)

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  13. Thanks for laying this all out. I just started blogging earlier this year and am nowhere near 100K pageviews per month yet. In your opinion, what's the minimum traffic you need to have in order to start soliciting sponsorships?

    Thanks,

    Kendra
    http://closetconfections.com

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  14. this is so great, thanks Elaine!! Always so hopeful for new bloggers :)

    xo

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  15. Hi, These are really great tips! i think lots of people can use your advice, esp. new bloggers.

    Question - you had some blog buttons the other day ("i wear my skirts at the knees," etc) but now they are gone.. can i still get them somewhere?

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  16. great post elaine! i am always curious about how people make money blogging...i want to install adsense and the other widgets but im always afraid people wont click on them or they'll find them annoying. i have 2 ads up already but havent gotten anything from them so far...but my blog is fairly new so i dont have that much traffic yet. i guess ill have to play around with different ads and stuff...but thanks for the tips! :)


    Fashion Bag 411

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  17. I am glad you posted this. I shared this post with my social media class at BYU-IDAho today. It was very helpful!

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  18. This is very helpful information! I appreciate that you split it up into specifics. I have thought about trying something like this for my blog but still not sure...I like to blog just to do it. It is an outlet for me, and I wouldn't want it to become more of a hassle, because then I won't enjoy it.

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  19. so helpful (and sweet) of you to share! thanks girl. you rock!

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  20. Will try this out. :-) Thanks for sharing..by the way I've been following your posts in your blog..

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  21. What a great post! You're awesome for being so willing to share what you know. I'm going to try to get a little cash on the side! =)

    Quench Fab

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  22. Thanks for all the helpful info Elaine!

    http://www.afashionfixation.blogspot.com

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  23. Thank you for posting this info. I've always wondered how the sponsorship worked. Sharing is caring!

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  24. I've been following your blog, I've been inspired and consider you a sister in style. I've been researching this subject but it seems a lot of people are trying to sell you an e-book or service...your insight is refreshing and there's real valuable information here. I agree that a person should blog for the love of it and also be open to possibility of making a few extra bucks in the process. nice job.

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  25. Thank you for sharing this info. It's nice you aren't in it just for you and that you care about your readers too. :)

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  26. Thanks so much for the info! I'm going to start a blog early next year so this info's really helpful to me!

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  27. Great info! Back when I started my blog a few years back, I had AdSense but I felt uncomfortable sending them my SSN so I never collected any payment. I hate giving out my social, especially over the internet :(

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  28. thanks for the tips! I just signed up with ad sense and we'll see how this goes. I fear that I wont be getting enough click throughs!

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  29. Thank you for the tips! I have not even begun to venture into ads, so very helpful.

    christine
    http://un-stitched.com/

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  30. really helpful tips Elaine. thank you so much for sharing love.

    Kisses
    Sweet
    PensandLens

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  31. Thanks again for these tips! They are very useful, and I'm sure I'll come back to them more than once!

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  32. Thanks so much for the tips! I just started a teen fashion blog last week called fashion for teens. I am going to check these out. Do you have any tips for getting more views when you're just starting out?

    http://fashionforteens.wordpress.com/

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  33. thanks sooo much for this post and for your email! i will get started with this immediatley:)
    ~Ally
    http://modestlyfashioned.blogspot.com/

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  34. it's great to read this, i have a small blog but i did get some sponsors before. you are right, it is so unpredictable and some of them just wouldn't reply to the email. I'll probably add the Shopsense style. thank you for the input.

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  35. Thank you for this helpful information. I just received an inquiry from a company wanting to purchase ad space and I've yet to go into this territory. This was very helpful. I also snagged your Rule Breaking button!

    http://whatiwearinalittletown.blogspot.com/

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  36. Thank you for the information! Very helpful! I've been having trouble with my AdSense, as it's only showing public service ads and not the usual content...so I'm working on that.

    www.runzoerun.com

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  37. Thanks for the info. So generous of you to share knowledge. I will try using your tips. Thanks once again

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  38. Great info and tips! You are a blogging goddess. ;)

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  39. This is great information!

    www.beautybonza.blogspot.com

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  40. elaine, if i want to do the "black turtleneck" link idea so i have to sign up via shopzilla or do i just have to have an account at BESO?

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  41. Thanks for the tips! Just wondering, when you say "pageviews" do you mean per day or month?

    The-Loudmouth.com
    Twitter @theloudermouth

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  42. Thanks for all of this great info, Elaine. :)

    Lindsay Living

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  43. Thank you soo much for this post,came across your blog via chictopia and am happy I did. Still new to blogging and glad that someone that has been doing it for a while can offer helpful tools. Once again thank you.
    http://fashberries.blogspot.com/

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  44. I've been reading your blog for AGES but I'm now trying to really get mine going...this was SOOOOOO helpful and I"ll be coming back to it many many times in the future!  THANKS!

    modestemusings.blogspot.com

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  45. I love it when bloggers actually talk money! Nice post, Elaine. And I'm glad your blog is doing well.

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  46. Good ideas, Elaine! I make about $100 every 4-6 months through AdSense right now. Of course I wish it were better, but I'm grateful to make anything.

    I am also part of the SITS Girls network and they offer paid/sponsored post opportunities.

    I've never heard of Beso. Have to check that out!

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  47. OMG! You are the best! This is so helpful. I just started doing blog and I don't have any idea about this not until now.

    :) I will try besso and shopsense.

    xoxo,

    http://epitomeoffeminineallure.blogspot.com/

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  48. You asked what other methods bloggers use to monetize their blogs and so I thought I'd share with you Kontera Text Link ads. Once you ad their plugin to your blog then certain words in your post will become links and you get paid when people click on those links. You can find more info their site at kontera.com/

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